Album Advertisements Research...

As part of our Advanced Portfolio coursework we have to produce an advertisement/poster to go alongside our CD Digipak in order to promote our band brand, music video and CD Digipak.

However, before I start to create my own Album Advertisement it is important for me to carry out some research into current Album Advertisements for the Alternative Rock genre that we are trying to conform to. It is also important for me to research into different genres use' of Album Advertisement in order for me to understand the different types of conventions which will then lead me to create the best possible Album Advertisement for my own genre.

I will be making comparisons - not only between different genres of advertisements - but also between modern and older Album Advertisements. I will be buying a selection of different music magazines and analysing some of the Album Promotions that they contain.